E-commerce: a new growth driver for SOHO
A small business can now create and showcase its online catalog and sell products without technical knowledge or even specific invest heavily in time or money.
First, you can open an account with Paypal to handle your transactions, as it may be too ambitious and difficult to have to put up a "contract of sale at a distance" with Electronic Payment Terminal attached to virtual a bank account and then complete a certain number of procedures with your bank.
The recruitment of new customers will be facilitated through targeted advertising Available on major search engines and shopping portals or general themes. All these actors work on the principle of cost per click, which allows the company wanting to go through these media to better control their budgets and accurately measure the return on investment. Author
and more reading: www.entreprenez.fr
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three growth levers for businesses:
e-commerce e-marketing eBay
three new pillars are essential for business growth Today ...
According to Olivier de Wasseige, e-commerce, e-marketing and eBay are the three new pillars essential to the growth of the business today. He just released a book release to, inter alia, business and sales professionals. They will find new tools to develop a marketing strategy more effectively through the Internet.
E-commerce and e-marketing accessible to SMEs and
Author info: www.ucm.be
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Europe: growth online shopping by 58%
According to Forrester, Europeans will spend online for Christmas period alone the modest sum of 51 billion euros , which gives for the whole of year growth of online shopping by 58%.
France is no exception. With an estimated turnover of 3 billion Euros only for the period of Christmas and 17 billion for 2007 , webmarchands the French have a smile!
Author: http://bshop.typepad.com/lecommerce_selon_bshop/2007/12/statistiques-e.html
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2.96 billion euros spent by CB
in Q4 2007
year-end holiday season makes, the fourth quarter of 2007 was once again particularly dynamic on the Internet.
The number of credit card payments from e-tailers French have opted for online payment services offered by Atos Worldwide, Caisse d'Epargne, PayBox Services and Experian has reached a new record. 33.5 million transactions were completed over the last three months of the year , representing 7.8 million transactions higher than fourth quarter 2006.
Author: http://www.journaldunet.com/ebusiness/commerce/dossier/080116-indice-ecommerce-4eme-trimestre07/1.shtml
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study on e-commerce: maturity in 5 years
incommensurate, e-commerce has been a remarkable success story. During the past 10 years, online shopping has gone from being novelties to activity and daily consumption e-commerce has become a key element in business plans and business strategies.
Author: http://blog-web-marketing.fr/2008/01/07/etude-sur-le-e-commerce-la-maturite-en-5-ans/
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The e-commerce in France on the eve of balances
We do not yet have official figures but it seems that the market is on the path of normalization. We are no longer in the unknown of the Internet bubble, when it said "now earn $ 0, you win 1 million times more next year." The e-commerce enters a phase of maturity and is preferable both for customers who can order in good conditions for business e-commerce are now able to make realistic business plan.
Author: http://www.coteboulevard.com/2008/01/e-commerce.html
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Days Electronic Commerce
From 23 to 27 April 2007
Benchmark Group Boulogne-Billancourt (92)
keys to increase its market power
While e-commerce continues to grow strongly in France, this market is increasingly competitive. For new entrants, but also the players positioned for a long time in e-commerce, to acquire the latest techniques to better sell on the Internet is a major asset with consumers increasingly demanding.
Author: http://www.secteurpublic.fr/public/article.tpl?id=9436&t=Journ E9es + Business +%% C9lectronique
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An e-retailer seriously can not forget to consider the impact of social media on the purchasing process and recommendation of its products.
Your site is running at full speed, you use PPC (adwords, yahoo, microsoft), your media buying campaigns are well established and governed your favorite affiliate send you qualified traffic that converts well.
Inserting your products in the comparators of all kinds and emailing your movies are optimized but you're still looking for an increase profitability and volume, what to do? What new channels to develop?
Author:http://www.taux-de-conversion.fr
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